Today, it was announced that, for early 2016, fans of Pokemon and Build A Bear would be able to build a special Pikachu at select locations across the world. This deal includes the United States, Canada, Europe, and Australia, and features a Pikachu wearing a Pokemon hoodie, and a Pikachu sound chip. The sound chip is entirely optional, however.
Also, based on information presented by Serebii.net, by creating a Pikachu, you will receive a promotional trading card game card. Online orders will be eligible for a Charizard costume. As much as this could be nice for the coming holiday season, it’s nice to see things like this make their way to the West, and not get stuck entirely in Japan.
Source: Serebii.net via Gamezone